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General Motors Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
ITSY046 IT Outsourcing - The GM Way
ITSY048 Knowledge Management Practices at Toyota Motors
ITSY049 GM's E-Business Strategy
LDEN045 Social Entrepreneurship - The Alicia Polak Way
MAA0058B General Motors & Fiat - Destination Splits Ville?
MAA0183IRC General Motor's Plan to Buy Chrysler: Prospects and Perils
MAA0209IRC Shanghai Auto, Nanjing Auto Set to Merge: A Chinese Alliance to Compete With Global Brands
MCS0015 GM in US Files for Bankruptcy; GM in India Builds the Brand
MKS0038 Toyota’s Tundra in US - The Marketing Strategies
MKTG118 Toyota Prius - A Case in New Product Development
MM0040 Competition in China’s Luxury Car Market
MM0047 'Global Vision 2010': Toyota's Strategic Initiatives
MM0058 The Dilemma of Discounts: GM’s Bid for Market Share
OPER017 General Motors: The CAD - CAM - CAE Journey
OPER043 Taiichi OHNO and Toyota Production System
OPER051 Mass Customization: The BMW Way
OPM0027 General Motors North America in 2005
POS0006 Reinventing the Buick Magic
RTS0001 Reinventing Chrysler – Dieter Zetsche’s strategy
RTS0011 Daewoo Corporation: Corporate Restructuring Success

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